Click here for more information about Pure Shooting, our new basketball instructional video!
From the popular Seinfeld episode in which Jerry and George are pitching their TV series concept to NBC, George says: “I think you can sum this show up in one word: ‘nothing’”. While George and Jerry eventually have to modify that message with the NBC producers, Seinfeld fans are aware that “nothing” is absolutely the best description for the actual sitcom. While a lot goes in making that show popular, “nothing” may be the one word that fits best when explaining what the show is about.
Is Jerry Seinfeld the newest spokesman for Aim High Hoops or something? We wish!
The connection here is that to define the term “Pure Shooting”, one only needs a single word: confidence. Just like Seinfeld, our Pure Shooting instructional video took time, planning, and adjustments along the way. We use a lot of basketball terminology in the instructional video. Learning all of the instructional points requires patience and commitment.
Having said that, everything we offer at Aim High Hoops, from the Pure Shooting instructional video, to the Pure Shooting Clinics and Pure Shooter’s Report Card, was designed to help players understand how to obtain confidence when shooting the basketball. Having confidence means trusting that the ball is going in the hoop before the shot even takes place, because a foundation of good mechanics, together with a lot of repetition, has been built. Our instructional video and clinics teach good shooting mechanics, and then we also share our ideas for effective shooting repetition, and in the end, we want players to know what it will take to become Pure Shooters, and that’s confidence.
Confidence is what we highlight at the beginning in the Pure Shooting instructional video, and also at the Pure Shooting clinics, and then we say in both instances that players, at the end of the respective programs, should know just what it takes to have confidence when shooting a basketball. Whether or not players choose to do what it takes to earn that confidence is another story! The ones that do what it takes are rewarded with an unshakeable confidence that leads to a lot of made shots every time they step onto the court.
Billy Lewis & Jonathan Schneiderman
Aim High Hoops, Inc.